Net Prophet writeup on MGSA

dammit

Was quite awesome to arrive on Bizcommunity to see the MGSA artwork front and centre on the site.

This year's Net Prophet attendees were introduced to two of South Africa's game industry pioneers; Danny Day and Marc Luck. The game designers gave vivid insight into the workings of a community Day had started by accident.

"We design games because they're unique to the design world - instead of solving problems, we give you problems to solve," explained Luck.

The full article:

http://www.bizcommunity.com/Article/196/170/113799.html

EvanGreenwood

Awesome that Danny and Marc punted a lot of other developers as well as their own success :)

I'm wondering what "Generation C" is though. It's not a term I've come across before.

dammit

The C stands for Content.

The GENERATION C phenomenon captures the an avalanche of consumer generated 'content' that is building on the Web, adding tera-peta bytes of new text, images, audio and video on an ongoing basis.
The two main drivers fuelling this trend? (1) The creative urges each consumer undeniably possesses. We're all artists, but until now we neither had the guts nor the means to go all out. (2) The manufacturers of content-creating tools, who relentlessly push us to unleash that creativity, using -- of course -- their ever cheaper, ever more powerful gadgets and gizmos. Instead of asking consumers to watch, to listen, to play, to passively consume, the race is on to get them to create, to produce, and to participate.

http://trendwatching.com/trends/GENERATION_C.htm

dislekcia

Yeah, we didn't use "Generation C", having never heard of it either. It seems kinda weird because, uh, how do you run a company if you're not, y'know, making something? Maybe it's the community all making things together? I dunno.

dammit

dislekcia said:

Yeah, we didn't use "Generation C", having never heard of it either. It seems kinda weird because, uh, how do you run a company if you're not, y'know, making something? Maybe it's the community all making things together? I dunno.

It's about companies encouraging consumers to make things, rather than passively enjoy the things that the companies have made.

dislekcia

dammit said:

It's about companies encouraging consumers to make things, rather than passively enjoy the things that the companies have made.

I figured that might have been where it was coming from, but I didn't talk about that at all... Otherwise I'd have mentioned the Broforce map editor and the modding that Runestorm started with. That's why this feels strange to me, because nobody is really focusing on user-generated content at the moment as a core part of their business model.

Elyaradine

I wonder what that means for people who've already been working on content creation.

I mean, in terms of art, when the community itself is making work for, say, DotA2, then what happens to the artists who were already working on DotA2? Does that free them up to work on a non-Gen-C game? Does it mean that they're effectively competing with the rest of the world on their own game? Or does it mean that they should rather get into starting their own schools and workshops to train others to create content, the way that countless other professionals seem to be doing?

dammit

dislekcia said:

dammit said:

It's about companies encouraging consumers to make things, rather than passively enjoy the things that the companies have made.

I figured that might have been where it was coming from, but I didn't talk about that at all... Otherwise I'd have mentioned the Broforce map editor and the modding that Runestorm started with. That's why this feels strange to me, because nobody is really focusing on user-generated content at the moment as a core part of their business model.

The writer probably just wanted to sound smart and brought that in. It's probably a term which people are searching more, so the author may have wanted the article to have appeared in more searches.

Alternatively, she's referring to you guys being content creators - using the tools like GM and Unity to make cool stuff and encourage other people to make cool stuff rather than just buy AAA titles.

On a side note, I have an article vaguely linked to MGSA and your net prophet talk coming out. The content is fairly irrelevant, but it could drive extra traffic which is the point ;)