Erm... So much for "this is thing is awesome and only for the person who gets in". It's a giant advertising campaign.
Peter, you're good... THAT good.
Maybe I'm REALLY naive, but I always thought that Peter Molyneux had something quite pure about his efforts at games, something that was about the game and the idea... And that, to me, seemed to have gone out the window. It's just, plain, advertising.
Erm... So much for "this is thing is awesome and only for the person who gets in". It's a giant advertising campaign.
Well, advertising is not ALL it was. The person who wins gets to be a design collaborator on Godus and gets a cut of the game profits. That's a fairly decent, interesting prize to have won.
But it's certainly also a big viral advert for Godus. And in that regard, it's really quite a clever trick. Cunningly done, Molyneux, cunningly done.
I'm not a Molyneux fan at all, and I'm a much bigger fan of Bullfrog's god game that Molyneux didn't design than the ones he did.
But giving a random person the reward of being able to control parts of his game is a really brave thing to do (and something I'd personally love if I had won). And giving them a share of the revenue (provided it is a meaningful share) is rather generous (and is a clever move to keep the random person's actions in check).
Oh yeah, I do agree on both counts - It's a clever trick, flipping the one thing to the next, and an interesting experiment to bring random #213141512 in their database into the game experience - it'll certainly get them much more exposure ongoing.
But the details like... "What's inside the cube is only meant for the single person who get there" went right out the window - the video seemingly was released first thing. Unless the guy said "cool let's make it public". In which case if they released it under a personal account that'd be cool. But of course it has to be 22can's account, cos it's advertising.
@Tuism Are you seriously criticizing Peter Molyneux for using the award at the end of their experiment to bring awareness to their company?
Advertising is a part off game development. Certainly it is a part of successful game development. I think even a cynic would admit that. Not taking the opportunity to give 22Cans some exposure would have been terrifically naive.
This isn't the first time you've hated on people for using their resources to generate exposure for their business. To me it seems a very strange value to hold.
I'm ok that you don't hold the same views as I do :)
I never said i didn't think he should leverage his influence into exposure. I don't dispute the fact it was a successful event, though with a lackluster product - in my own humble opinion. And with a fantastic narrative that brought plenty of chatter to his studio. He is as brilliant as he is charismatic.
And yes, kudos to Henderson, thanks for bringing that to my attention. Not that there was really any reason to keep that info to himself at all. So, again, a well written script. Well done.
I just dislike the way that he made a painfully boring experience, leveraging the human nature of curiosity, and essentially gambling, and then sold it as a life-changing experiment for good. All other impressions of mehness is my mistaken halo effect from that central meh "game" experience.
It's like he built a casino and called it an experiment. And millions went for it. And that's my own value system speaking.
Comments
Peter, you're good... THAT good.
Maybe I'm REALLY naive, but I always thought that Peter Molyneux had something quite pure about his efforts at games, something that was about the game and the idea... And that, to me, seemed to have gone out the window. It's just, plain, advertising.
But it's certainly also a big viral advert for Godus. And in that regard, it's really quite a clever trick. Cunningly done, Molyneux, cunningly done.
I'm not a Molyneux fan at all, and I'm a much bigger fan of Bullfrog's god game that Molyneux didn't design than the ones he did.
But giving a random person the reward of being able to control parts of his game is a really brave thing to do (and something I'd personally love if I had won). And giving them a share of the revenue (provided it is a meaningful share) is rather generous (and is a clever move to keep the random person's actions in check).
But the details like... "What's inside the cube is only meant for the single person who get there" went right out the window - the video seemingly was released first thing. Unless the guy said "cool let's make it public". In which case if they released it under a personal account that'd be cool. But of course it has to be 22can's account, cos it's advertising.
I'm just a damn cynic :P
Advertising is a part off game development. Certainly it is a part of successful game development. I think even a cynic would admit that. Not taking the opportunity to give 22Cans some exposure would have been terrifically naive.
This isn't the first time you've hated on people for using their resources to generate exposure for their business. To me it seems a very strange value to hold.
Also, as far as I am aware, the person who won the award was okay with the information going public. That's why we saw that video. http://en.wikipedia.org/wiki/Curiosity_–_What's_Inside_the_Cube?#Completion
I never said i didn't think he should leverage his influence into exposure. I don't dispute the fact it was a successful event, though with a lackluster product - in my own humble opinion. And with a fantastic narrative that brought plenty of chatter to his studio. He is as brilliant as he is charismatic.
And yes, kudos to Henderson, thanks for bringing that to my attention. Not that there was really any reason to keep that info to himself at all. So, again, a well written script. Well done.
I just dislike the way that he made a painfully boring experience, leveraging the human nature of curiosity, and essentially gambling, and then sold it as a life-changing experiment for good. All other impressions of mehness is my mistaken halo effect from that central meh "game" experience.
It's like he built a casino and called it an experiment. And millions went for it. And that's my own value system speaking.