An invaluable resource for game developers that you should all get your hands on...
https://web.archive.org/web/20130915030534/http://www.frecle.net/index.php?show=treed.about
The software is called Tree[d]. It's been discontinued by its developer and is not too well known, but the archive link works fine.
Tree[d] is an ideal package for making game-ready trees. It supports billboard rendering (which looks great), resolution options and includes a bunch of great textures for use in any commercial product.
Speedtree is definitely much more advanced, but for an indie developer with little spare cash, this is a no-brainer.
These guys saved me a good 45k verts over my previous Blender-made trees:

Just beware - Tree[d] will not run if your monitor is at a resolution higher than 1920x1080.
EDIT: my only nitpick here is that the normals are inverse. It means that when light hits the branches directly, they show up as bright on the opposite side. This is easily fixed in Blender by using the edit normals tool.
Some more work:
The software is called Tree[d]. It's been discontinued by its developer and is not too well known, but the archive link works fine.
Tree[d] is an ideal package for making game-ready trees. It supports billboard rendering (which looks great), resolution options and includes a bunch of great textures for use in any commercial product.
Speedtree is definitely much more advanced, but for an indie developer with little spare cash, this is a no-brainer.
These guys saved me a good 45k verts over my previous Blender-made trees:

Just beware - Tree[d] will not run if your monitor is at a resolution higher than 1920x1080.
EDIT: my only nitpick here is that the normals are inverse. It means that when light hits the branches directly, they show up as bright on the opposite side. This is easily fixed in Blender by using the edit normals tool.
Some more work:

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